The transfusion of blood and blood products helps save millions of lives every year. It can help improve life expectancy and the quality of life for patients suffering from life-threatening conditions, and supports complex medical and surgical procedures. In many countries, demand outstrips supply, and blood services face the challenge of making sufficient blood available, while also ensuring its quality and safety. Today, in 62 countries, national blood supplies are based on 100% (or more than 99.9%) voluntary unpaid blood donation. However, 40 countries still depend on family donors and even paid donors and collect less than 25% of their blood supplies from voluntary unpaid blood donors. The goal of the World Health Organization (WHO) is for all countries to obtain their blood supplies entirely from voluntary unpaid donors by 2020 ….Reference WHO Report 2012.